AI Insights · Timothy · July 2025
Top 5 Waifu Games on iOS in the UK: Q2 2025 Performance
Explore the performance of the top 5 Waifu games on iOS in the UK during Q2 2025, with insights into downloads, revenue, and active users.
In the second quarter of 2025, the top five Waifu games on the iOS platform in the United Kingdom showed varied performance trends in terms of downloads, revenue, and active users. This data, sourced from Sensor Tower, provides a detailed look at each game's trajectory.
Run! Goddess from TOP GAMES INC. experienced a notable increase in weekly revenue, climbing from approximately $1.9K at the start of April to nearly $4.9K by the end of June. Downloads peaked initially at 3K but then followed a downward trend, settling around 693 by the quarter's close. Active users decreased initially but showed a resurgence, ending with a slight increase to 736.
Umamusume: Pretty Derby, released by Cygames, Inc. towards the end of June, quickly gained traction. Weekly revenue surged to $21K, while downloads rose to about 6.4K. The game also saw a significant leap in active users, doubling from 4.4K to 8.4K in just one week.
GODDESS OF VICTORY: NIKKE by Level Infinite displayed fluctuating revenue, with a notable spike to $37K in late April and another peak of $28K in mid-June. Download numbers remained modest, hovering around 200-800 throughout the quarter. The game maintained a stable active user base, peaking at nearly 9.8K in mid-June.
Shadowverse: Worlds Beyond also from Cygames, Inc., saw its revenue start at $7.1K, dropping to $2.1K by quarter-end. Downloads and active users saw a decline, with downloads starting at 1.5K and ending at 237, while active users decreased from 2.9K to 1.9K.
Echocalypse: Scarlet Covenant by YOOZOO (SINGAPORE) PTE. LTD. had a steady revenue climb, reaching $1.7K in late June. Downloads were low, starting at 239 and dropping to 102. Despite this, active users showed resilience, increasing to 1.2K by the end of the quarter.
These insights reflect the diverse trends within the Waifu game category on iOS in the UK. For more detailed data and insights, visit Sensor Tower.